Christine
Christine's upbringing in an entrepreneurial family laid a strong foundation for her own success. Growing up, she actively participated in her parents' retail shops and worked alongside her grandmother at her company during the summer. Her passion for sewing and fashion design blossomed during her childhood, spending summers in the research and development department. As a teenager, she took on various roles in the business, gaining valuable experience. In addition to her love for sewing, Christine also discovered her talent for painting at a young age. She pursued her passion by earning a degree in Fine Art from an art school.
Today, she is a renowned artist known for her abstract landscapes and her original artwork can be found at Sfingiday. At Sfingiday Goods, Christine researches, develops, formulates and creates all of their new products and has from the very beginning in 2018. At Sfingiday, Christine curates all goods for the shops and also leads several classes off-site in Austin, Texas. Her creative expertise adds a unique touch to the business.
In the picture, you can see Christine's adorable rescue pup, Dex.
What's up with the name?
Just like our brand, our name is multifaceted.
One of those facets can actually be found in our logo! The hawk moth, a member of the Sphingidae family of moths, symbolizes transformation, growth, and the eternal movement toward light. In 2018, owner Christine Olson developed a brand that spoke to her desire to grow and change.
(Entomologists, who are typically the only ones who know what our name means, tell us we have misspelled it.)
Another facet of Sfingiday pays homage to Christine's time spent attending high school in Italy. Sfingi are a traditional Italian fried donuts, thus Sfingi Day means donut day. This facet of our name represents our constant celebration of the beauty and joy life offers.
All of us at Sfingiday love to hear how everyone tries to pronounce it before knowing the meaning.
